Many people think that packaged fruits and vegetables are more expensive than unpackaged ones. However, this is not always the case, and your favorite supermarket can use this assumption to your disadvantage.
Supermarkets deliberately don’t disclose how much you spend per product because they know that many busy shoppers don’t take the time to double-check labels.
So that you don’t immediately understand the price difference, packaged goods can be priced in units and weight in grams. If the products cannot be directly compared, many people assume that the initial opinion (packaged goods are more expensive) is correct. Getting the wrong idea makes you spend more.
Don’t rush shopping in supermarkets. Most only spend about 30 minutes there, which means they can spend about 20 seconds on each product category. That time is simply not enough to absorb all the information. However, if you spend more time in the store, it will allow you to think carefully, compare and calculate the price. By the way, pull out your phone and compare prices in the calculator!
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