“Our clients can clearly see that we don’t do anything out of necessity. We are 100% dedicated to this activity, because we see the meaning in Lithuania – to present products that have been tested, verified and used by our family every day”, Mindaugas Lipnius points out.
Don’t suggest what you don’t believe in yourself
At a time when more and more businesses are focusing on moving commerce from physical stores to the Internet, the founders of Simitri are investing in creating a closer relationship with their customers. According to M. Lipniaus, this is the main positive circumstance that allows us to listen even more carefully to the individual needs of each buyer.
“After opening the doors in one of the largest and most popular shopping and entertainment centers in Lithuania, we will have another opportunity to feel what our customers need. We want to be closer to them, get to know each other and gather an even bigger community.
Our customers are not single purchase customers. These are returning people. Do you know why? Because we always offer only what we believe in. This is the main value on which the foundations of “Simitri” rest firmly”, – the businessman is convinced.
M. Lipnius notices that “Simitri” customers are like black and Simona – attentive, demanding and wanting quality goods. Therefore, entrepreneurs introduce products to the market only after a long period of personal testing – when it becomes clear that a specific product will surely make the household easier, provide the desired result or become a much-desired gift.
“For the most part, our products become successful and popular because we ourselves use them every day. We introduce products to the market only when we are sure that we cannot live without this thing anymore – this happens in the lives of our customers as well. We believe that Simitri customers are quite similar, but at the same time extremely different – they are all unique personalities, united by a common desire to have only the best. That’s why we try so hard”, M. Lipnius observes.
The new store is exceptionally cozy
Celebrating its four-year birthday in May, “Simitri” will soon delight the visitors of “Acropolis” with gifts and exclusive offers. Speaking about why he chose this particular shopping and entertainment center for development, M. Lipnius is open – a relatively young business wants to reach everyone who has not yet discovered them. In addition, Simitri’s loyal customers also increasingly wanted to reach the store even faster and more conveniently.
“Our brand’s mission is to delight the customer from start to finish. So, we had to appear where people choose to buy clothes, food products and other necessary goods”, reveals the businessman.
He promises that the sixth “Simitri” store will impress with exceptional coziness – customers will be assured of a pleasant and joyful experience in a non-committal environment. According to M. Lipniaus, this is the most important thing in each of their family stores. Therefore, here too, customers will feel comfortable both when they stop by right after work and after the sports club.
At the same time, the store will maintain its exceptional standard of quality and assortment. Although the online family store has plenty of choices – from carefully selected hygiene products to professional cosmetics and advanced household appliances, the shelves of the Akropolis store will be dominated by products individually selected according to the needs of the shopping center’s customers.
“We can see quite different products on the shelves of each of our stores. This is because we select them according to the wishes and expectations of the customers in that city. In the first months, we test, check and monitor what customers are looking for the most. In the long run, we create a more settled assortment, which we regularly adjust and supplement with news, so we invite you to stop by often – every time we will have something to pleasantly surprise you”, says the entrepreneur.
