Renault came up with a new way to sell cars | Business

Renault came up with a new way to sell cars | Business
Renault came up with a new way to sell cars | Business
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The French company decided to strengthen its car sales network by introducing a new sales concept
places format named “rnlt © “. Modern, compact and cozy salons accurately convey the philosophy of the brand and will undoubtedly offer visitors unique experiences.

Renault illustration/Renault “rnlt ©” showroom vision

The new spaces are designed not only to welcome visitors, but also to inspire them. Whether it’s a curious newbie to the brand or
Whether you’re a prospective car buyer or a dedicated Renault enthusiast looking for something special, these showrooms offer an immersive experience for everyone.

Every detail has been carefully thought out in a compact space, the dimensions of which are smaller than those of classic Renault salons. Visitors here will usually be able to get acquainted with two or three model cars of the brand on display. Each store will also offer The Originals Renault merchandise, such as model cars, clothing and accessories. It can be an ideal gift for yourself or a loved one.

The interior designers made sure that in the new salons, technology is harmoniously interwoven with a passion for progress and aptly conveys the fundamental values ​​of the Renault philosophy. The uniqueness is emphasized by the fact that conceptual “rnlt ©” car showrooms will be located in the central parts of big cities or in large shopping centers.

Such a decision was not chosen by chance. The best location of the showrooms – as close as possible to urban consumers – guarantees optimal accessibility and maximum visibility, so potential customers will be able to familiarize themselves with the latest Renault models and innovations while passing by.

“rnlt ©” places will work together with the existing traditional car showrooms, usually located on the outskirts of the city. The latter will continue to allow customers to conveniently use all additional sales and warranty services: test drives, delivery and transfer of the car, technical maintenance and repair, transportation, etc.


The article is in Lithuanian

Tags: Renault sell cars Business

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